About Open House New York

Open House New York (OHNY) is a nonprofit known for hosting a month-long event each year that allows the public to experience New York City’s architecture and design through tours, talks, and educational programs. Although the events stretch out over many weeks, the big surge happens in a single day: when tickets go on sale.
For a nonprofit on a tight budget, this annual ticket sale was both thrilling and stressful. Their site would see massive spikes in traffic, forcing them to keep an expensive hosting plan just to avoid crashes once a year. It was unsustainable, but there didn’t seem to be an alternative. That was until 40Q, a design and development agency, brought in Ymir to help.